Leonard R. Rogers was the subject of a 1954 article called “Boss Of Million Dollar Firm At Age Of 21 Is No Pipe Dream.” Rogers, whose company was responsible for 75 per cent of America’s business in tobacco pouches, was radically revamping the mega-corporation. When Rogers took over the company founded 50 years earlier by his grandfather he quickly realized that some of the long time company executives knew nothing about anything that was happening outside their department (bubble). Thus, he made the decision to re-organize the company by rolling heads and dissolving positions, i.e. Too many chiefs and not enough indians.

Human towers in the traditional Catalan Festival
“Too many chiefs and not enough Indians” was also the phrase my father liked to use. When we were down in Brazoria County, Texas, working my paternal grandparents cattle and land during one or two of the 3-4 holidays of the year, every one of my cousins, myself, and all my uncles and one aunt of the family had/wanted to accomplish all the needed and necessary work and never-ending repairs as efficiently as possible given the usually short few days everyone had while there. With so many cousins running around wanting to play or do our own “work tasks,” that was when he’d often use the phrase on us. I have to note here, however, that with his family the chief-indian concept reflected more the later 1996 concept “It Takes A Village” by Hillary Clinton. His family had rotating or periodic leadership and supporting roles. Everyone had to do and know all positions and their functions. Dad said it many times during my school and select-league soccer games he’d attend when we’d play bad or lose.
In the exceptional 2008 animated film WALL-E, Earth has become a trashed garbage planet due to unfettered free-enterprise which led to human hyper-consumption of everything corporate manufacturers and retailers convinced and sold the poorly educated masses they HAD to have to be “truly happy.” The upper-echelon executives left Earth on giant starliners and charged lower-echelon humans the same type of prices they charged for all their earthly GNP goods. As a result of the never-ending, rising land-fills from impulsive, Keeping Up with The Jones consumers they ironically created, Earth was no longer inhabitable. The starliner Axiom returns to Earth to retrieve another garbage compactor EVE that is not functioning. WALL-E becomes a stow-away onboard the Axiom and when he finally sees his predecessors/creators, humans. Every single one of them are grossly obese, immobile, and totally dependent on automation to do everything for them — the consequence of widespread chief-dome and no one wanting to rotate into the support roles, the blue-collar roles, the farmer roles, the plumber and garbage roles, or janitor roles. The ‘indians‘ roles.
All the chieftain-humans on the starliners had become slaves to convenience, leisure and having anyone or everything robotic perform all the daily, humdrum labor they themselves were too lazy to do. It was below them and their pay-grade.
Slavery. Oh the irony. In 1835 Alexis de Tocqueville, a French historian and political scientist, wrote a book about the young United States of America while examining a spreading trend of democracy and equality in Europe as well as North America. The book was Democracy in America and Tocqueville was intrigued by America’s system of governing and its nurturing of individualism. He thought the U.S. was a leading example of liberty, equality, a stable economy, and governing in action. He noted too how popular its churches were to social life. Yet, with all those “good marks,” he couldn’t help but notice how a freedom-loving nation despicably treated Native American Indians and African slaves. With all the theoretical perks of democracy, capitalism, and individualism, Tocqueville warned that too much equality would or could lead to intellectual dilution and a mediocrity of majority rule. Regarding independent, provocative thought, theory, and debate he wrote:
The majority has enclosed thought within a formidable fence. A writer is free inside that area, but woe to the man who goes beyond it, not that he stands in fear of an inquisition, but he must face all kinds of unpleasantness in every day persecution. A career in politics is closed to him for he has offended the only power that holds the keys.
On the other hand, the pendulum can swing too far the other way to plutarchy and oligarchy if there is an insufficient, low-quality public education system and lack of economic opportunities/mobility to hedge against such tyrannies. If or when that occurs, some “individualized” Americans independently wealthy and above a struggling majority — what is currently the case in America today — often have the delayed pragmatic realization that looking after the welfare of others is not only good for the soul, but actually is equally good for their business and wealth. Those individualized elite who never realize this profound truth, eventually watch their empire and ivory towers crumble. Just ask the Roman Empire’s aristocracy, ask the 18th century opulent French monarchs such as Louis XVI and Marie Antoinette, or ask those executive heads of Leonard R. Rogers’ mega-tobacco corporation, or let’s ask a modern, Nobel Prize winning economist Joseph Stiglitz:
The top 1 percent have the best houses, the best educations, the best doctors, and the best lifestyles, but there is one thing that money doesn’t seem to have bought: an understanding that their fate is bound up with how the other 99 percent live. Throughout history, this has been something that the top 1 percent eventually do learn. Often, however, they learn it too late.
Tocqueville had a lot to say about the bright and dark sides of “democracy” in 1835. I think he still has a lot to say about it today, along with WALL-E, Leonard Rogers, and my Dad. Everyone deserves the right to be well-educated, helped and prepared by a team/village for their rotation as a chief and as an indian. When you stand-in and walk in someone else’s shoes, that is when understanding begins. That is when appreciation begins. That is when compassion and empathy begins. That is when true empowerment with humility begins.
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Live Well — Love Much — Laugh Often — Learn Always
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